Project: Allcares Web Site
Launch Date: August
2000
Objective: Design
an e-commerce web site promoting unique personal care products for children
and adults. Allcares was making a concerted effort to become the first manufacturer
in the personal care product industry to distribute directly to the end
user via the Internet.
Solution: Eo Studios developed
two sites within allcares, each maintains a unique identity to promote
infant/child and adult incontinence products.
The infant/child section was designed with playful
fonts and soft, pastel colors. Cheerful imagery and animated product information
serve to uplift and entice users to place orders online. The adult site
was designed with an elegant optimistic theme incorporating upbeat photographs
with artistic edges. Structural layout and content
are consistent between sites.
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